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About http://www.britopian.com/2006/08/29/:
Online marketing blog that discusses the latest in social media optimization, paid search, search engine marketing, and integrated marketing strategies...
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Online Marketing Blog - Social Media Optimization, Paid Search & SEO Archive for August 29th, 2006 //--> Social Media Optimization (SMO): A New Marketing Phenomenon Tuesday, August 29th, 2006 Social Media Optimization (SMO) is a concept defined by Rohit Bhargava of Ogilvy Public Relations Worldwide.-á The concept of SMO makes perfect sense with the emergence (in some cases, domination) of social media sites like myspace, digg, del.icio.us and youtube.-á Basically, SMO is about implementing changes to a site (or blog) so that others can easily link to it, tag it, post a comment to it; and then submit it to social bookmarking sites. The result is more visibility in the above mentioned websites, more exposure on Technorati, inbound links, an increase in targeted traffic. The key, however, is having valuable content that GÇ£engagesGÇ¥ others.-á Keep reading » Posted in Social Media Optimization | 10 Comments » Subscribe without commenting E-Mail: Print this post &#...