ALLIANCE INTERNET AND SEARCH ENGINE OPTIMIZATION (SEO):

Our SEO staff is dedicated to boosting your search engine visibility. Our team works with you to identify the unique aspects of your business. We then turn those aspects into search engine assets. Our experts develop keywords, descriptions, and optimization techniques that are customized for your e-business needs.

Our Commitment:

Professional and Ethical Search Engine Marketing

We offer complete SEO services to achieve the highest profits from your website.  We cover the following ethical Search Engine Optimization Procedures.

1.   Content development for the site with  targeted keywords
2.   Develop keyword density in internal and outbound links
3.   Image optimization (load time with alt tag)
4.   Optimize all the pages of the site with keywords
5.   Creation of Search Engine Friendly Site Map
6.   Spell Checking for all the Web Pages
7.   Load Time Monitoring & Reporting
8.   Link development and maintenance (inbound and outbound)
9.   HTML Validation Checking
10. HTML Design Analysis and modifications
11. Browser Compatibility checking
12. Keyword Density maintenance
13. Creation of Optimized Robots.txt File
14. Develop industry-specific blogs to create link popularity

Step 1 - Website Evaluation:  A detailed study of your site is performed to find  any search engine incompatibility features which hinder search engine spiders/ crawlers/ bots from crawling and indexing your site pages.  Appropriate solutions to overcome the same are developed.  A written website usability evaluation report is available at additional cost.

Step 2 - Keyword Research and Analysis: We thoroughly research your industry to identify the most relevant and popular keywords that will  promote your site and send you a list for review and approval. We use the following tools to research keywords: Word Tracker, Yahoo Keyword Tool and Google AdWords Keyword Tool.

Keyword Market Intelligence Reports are created to generate an understanding of customer language when searching for your products or services. This process involves reviewing actual queries from live databases and creates a real-time understanding of the actual keyword phrases and patterns of searches used by customers. These reports define the keyword market by identifying all the keywords that are relevant to your target audience.

Step 3 - Identification of Page for Optimization: Once the keywords are mutually agreed we identify best landing for each individual or group of keywords and send that to you for review and approval.
 
Step 4 - Site Optimization: We optimize your identified site pages in terms of meta tags, page content, html code, image optimization, internal link structure (anchor text or tags) improvement, etc.

Meta-Data Optimization/Titles and Meta Tags-Meta Tags (keywords and description) and Title Tags are pieces of HTML code that help describe and classify the content on a web page. Having a uniquely optimized Title on each page is critical for obtaining the best possible placement within search engine results. When the Titles and Meta Tags properly support the content on each web page the potential placement of that page increases when searched for. We will write and deliver new Titles and Meta-Tags in an effort to improve the site's performance at search engines naturally.  
 
Step 5 - Search Engine/Directory Submission: We manually submit the optimized site pages to all Free major search engines and directories (including the DMOZ, which is where the Google Directory collects its data).  We also highly recommend submission to the Yahoo! Directory, as this enhances Google Page Rank and search results.  (an additional fee, payable to Yahoo!, of $299 per year per domain would apply)
 
Step 6 - Performance Reporting: We keep track of the progress and send you a search engine ranking report as soon as all optimized site pages are indexed in search engines. (Performance/Ranking Reporting is applicable when client is signing up for maintenance.  Free Site Metrix/Statistics are only available to hosting clients as part of the hosting and maintenance fee.  We offer a premium stat program for a small additional fee, which requires the insertion of a small snippet of code on each page of the website).

Search Engine Saturation: Search Engine Index Values are recorded and trended in order to measure how deeply a website is indexed within the major search engine databases.